# Design Thinking Japan (DTJ)

> Full details: /llms-full.txt

> Design Thinking Japan (DTJ) is a Tokyo-based AI engineering and executive education firm. DTJ combines human-centered design thinking with production AI engineering — delivered by the same senior team. Founded by Brittany Arthur, DTJ operates from Daikanyama, Tokyo and serves clients globally.

## Services

### AI Leadership Academy
A two-day executive education program that builds genuine AI fluency — judgment, not just vocabulary. Twelve leaders per cohort. Delivered in-person in Tokyo or virtually. Includes one-year access to the AI Cards platform and The Playbook frameworks.

Selected by Microsoft as the official training provider for the Elevate program in Japan. DTJ designed the AI literacy curriculum and delivers training for government officials and policymakers.

### Build (AI Engineering)
End-to-end AI product development — from strategic discovery to deployed solution in weeks, not quarters. Every team member holds dual capability: design thinking methodology and technical implementation. The team that discovers the problem builds the solution. No handoffs.

### Research & Intelligence
Geopolitical and institutional AI intelligence. AI Atlas — DTJ's instrument — reads all 197 countries continuously: infrastructure dependency, alignment, and trajectory. Two ways in: a commissioned reading pointed at a specific question, or subscription access to the Atlas. DTJ operates the instrument; it is not sold or licensed. Serving government delegations, procurement departments inside multinational technology companies, academic institutions, and more. Client engagements in this practice are not named. Atlas: https://www.ai-atlas.ai

### AI Cards
A free, open-source tool mapping 100+ AI capabilities to real business problems. Used by teams across 14 countries. Available at https://aicards.designthinkingjapan.com

### Racing Intelligence
A real-time race engineering system for motorsport. AI converts telemetry into decisions for the driver, the engineer, and the team principal. Built for teams that generate the same data F1 uses but lack the engineering department to act on it in real time. Generalizes to season-level concerns: tire stewardship, cost-cap compliance, sponsor ROI, safety reporting, sustainability accounting. Available at https://racing.designthinkingjapan.com

### Future Signals (Annual Research)
DTJ's annual research report mapping structural shifts in AI. The 2026 edition — "The Architecture of Intent" — identifies five signals: (1) The Agent That "Just Handles It", (2) The Fragmented World, (3) Biology Becomes Programmable, (4) Beyond the Screen, (5) The Human Premium. Built using DTJ's Synthesized Intelligence methodology combining multi-AI triangulation with five human decision gates. Research repo: https://github.com/DesignThinkingJapan/future-signals-2026-report

## Credentials
- Microsoft Elevate — official training provider for AI literacy in Japan
- Team members are named inventors on AI patents recognized across 40+ countries
- 3,000+ professionals trained
- 14+ countries reached
- 19+ years in production software and AI
- Inventor of the Year (founder)
- Founded a global consultancy's first GenAI Garage

## Selected Work
- **Motorsport (Racing Intelligence)**: Real-time race engineering system. Live telemetry processing with proactive inference and multimodal output (voice, dashboard, debrief). Generalizes from race-weekend decisions to season-level motorsport business concerns. https://racing.designthinkingjapan.com
- **Healthcare**: Computer vision surgical AI system delivering patient data into the surgeon's field of view
- **Distribution**: AI demand intelligence system for forward-looking inventory and logistics recommendations
- **Research**: Multi-stream research architecture combining supervised and unsupervised learning across patent filings, academic research, and investment signals

## Team
DTJ is a senior team of AI engineers, designers, strategists, and researchers. Every person holds dual capability — design thinking methodology and technical implementation.

### Brittany Arthur — Founder & CEO
Career spent at the intersection of how people think and how technology gets built. Former global consultancy leader. Founded that firm's first GenAI Garage. Named inventor on multiple AI patents. Inventor of the Year. Her thesis: "If AI is the answer — what's the question?"

## Location
Daikanyama, Shibuya-ku, Tokyo, Japan
〒150-0033 Tokyo, Shibuya, Daikanyama, ツインビル代官山B 601

Clients in Tokyo, São Paulo, San Francisco, Berlin, and globally.

## Contact
- Website: https://designthinkingjapan.com
- Connect: https://designthinkingjapan.com/about
- LinkedIn (Company): https://linkedin.com/company/designthinkingjapan
- LinkedIn (Brittany Arthur): https://linkedin.com/in/brittanyart
- YouTube: https://youtube.com/@designthinkingjapan
- GitHub: https://github.com/DesignThinkingJapan

## Key Pages
- Home: https://designthinkingjapan.com
- Academy: https://designthinkingjapan.com/academy
- Build: https://designthinkingjapan.com/build
- Research & Intelligence: https://designthinkingjapan.com/intelligence
- Journal: https://designthinkingjapan.com/thinking
- About: https://designthinkingjapan.com/about
- AI Cards: https://aicards.designthinkingjapan.com